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Mark Adams
 
July 31, 2019 | Mark Adams

Mullet Facts



July 31, 2019
Paso Robles, CA

 

“Almost all absurdity of conduct arises from the imitation of those whom we cannot resemble.”

― Samuel Johnson, The Rambler


I haven't read a lick of Samuel Johnson outside of the quote above. That said, me gusta.

My friend Michael, a sommelier in Los Angeles, asked me if I could name a musical equivalent to the Adams Ranch wines from Ledge.  

"Ugh" I'm thinking, "Enough with these exercises." but I bit.

With surprisingly little hesitation I offered up Yma Sumac and sent him a video.

"What did I just watch?" He quipped, 15 seconds into "Chuncho".

""Listen to the whole thing." I say, "She is a revelation. Completely different, experimental and yet with an absolute sense of place."

A while later he picked up on her sound and saw where I was coming from.

So, yeah. Yma Sumac. Chuncho makes me smile. Takes me places. The other answer would have been Lou Reed. 

"Hey Mark, if your wine was an architectural period, which one would it be?"

Seriously? I can't even-

Byzantine probably.

Cuisine?

There is no way you could expect me to- 

Basque seems like a good one.

Michael really only asked about musical comparisons, and I actually love to compare and contrast wine with other universal curiousities.

---

In other news, I will be curating the wine program for an upcoming river adventure in Idaho. We are bringing 4 wines, the JBV Counoise Rosé, the G2 Grenache Blanc, MCA Cuvée and Rolph Family Vineyard Grenache. Should be a hoot.

We had a delightfully informative visit and tasting with Josh Raynolds of Vinous, a human being who is intimidatingly well-versed in just about everything. Bone up on the Genius Edition of Trivial Pursuit if you intend to give him audience. Prepare backup. Seriously.

Thank God for Ciera when Josh is around. She can occupy him with things like the history of Bayreuth while I look up who in the heck Frederick Law Olmsted was. It was a joy to see him again.

Hey, before I forget, James McMurtry is playing in Tin City this Friday, August 2. His song Choctaw Bingo is something to check out if you are unfamiliar. 

The next stop for Ledge is the Idaho River Adventures trip followed by a winemaker dinner and market visit down in New Orleans, where we just picked up distribution. Pumped about those events. Last I checked there were a pair of seats still available on the rafting trip, August 15-20 on the middle fork of the Salmon River.

After that harvest will be nigh which means a ridonkulous hairdo is in order. This year it will be a mullet.  I haven't had a haircut in a while, so the results should be downright horrifying.

Stay tuned and thanks for reading!

MCA

Time Posted: Jul 31, 2019 at 11:11 AM Permalink to Mullet Facts Permalink
Mark Adams
 
July 24, 2019 | Mark Adams

Ch-Check it Out

What-wha-what-what-what's it all about?

1. The Fin, Grenache, planted 2010
2. Lake Block, Roussanne, planted 2015
3. Bunk House, Syrah (Counoise, Roussanne, Grenache and Grenache Blanc elsewhere), planted 2016
4. Ledge Block, Syrah, planted 2005
5. Baby Block, Cinsaut, planted 2017
6. Meter by Meter, Syrah, planted 2016
7. Lake Block, Grenache, planted 2015









 

Time Posted: Jul 24, 2019 at 11:11 AM Permalink to Ch-Check it Out Permalink
Mark Adams
 
July 17, 2019 | Mark Adams

A LETTER FROM THE EDITORIAL DESK

Smoke from the barrel of my 17 HMR lingers and yet the varmints reproduce at a dizzying rate.

Send ammunition.  

Incessant humping by the "yellow-toothed ground goblin" has proved to be a nuisance, but thanks to some sturdy sights, I sleep soundly at night and most of the damage hitherto has been avoided. We're doing our best.

Our Baby Block of Cinsaut is flourishing in it's second year and I have a good mind to plant the rest of this ranch to head-trained vines at 11'x11' spacing.

Don't tell the head office that I have plans to expand the vineyard. I might be summarily dispatched. 

The wide spacing allows for great vigor and water efficiency, and scoping out the aforementioned enemy is a snap. Those little bastards have no place to hide.

The meter by meter Syrah block is a fruitful yet beastly way to farm. It might do me in.

I'll send photos of everything next week. Bunkhouse, Orchard, Lake and Meter by Meter blocks will all be giving us significant new fruit. Exciting!

Send ice packs.

Yours Aimfully, 

MCA

 

 

 

Time Posted: Jul 17, 2019 at 11:11 PM Permalink to A LETTER FROM THE EDITORIAL DESK Permalink
Mark Adams
 
July 10, 2019 | Mark Adams

Dharma Bums

If the purpose of life's journey is to gradually invent oneself from cradle to grave, the identity of a vigneron presents a challenge to that ideal. For those unfamiliar, vigneron is a French term which has no English equal. Winegrower comes pretty close. A vigneron plants and farms an estate while also crafting and bottling wines from each successive vintage. Soup to nuts. Kit and caboodle.

The "genius" of a wine estate lies in the ability to maintain excellence, not to annually re-invent transcendental fruit and therefore wines. I would posit that it is a relatively monotonous existence to be a vigneron.  This is not to say it is soulless, on the contrary. I personally find the duality of artisanal and agricultural life to be deeply spiritually rewarding.  It is however formulaic and in that sense a somewhat static existence.  I welcome opinions to the contrary, but the process of farming, fermentation and élevage involve the basic unwavering scientific processes of ripening, fermentation and integration. There are a great many other details that vary from cellar to cellar, but there are clear limits to the exploratory potential of farming and producing. It is also significant that for the most part, oenophiles prefer consistency, not existential grape-juice vision quests.

There are of course exceptions to every rule and I am lured yet again into what many consider to be winemaking’s parallel universe: music.

The creme de la creme of music is widely considered to be classical. To that end, opera is classical music’s most widely lauded vessel. Staging and wardrobe may be fluid throughout the ages, but the formula, the music and the libretto, remain consistent. The art form has been perfected, the score is the law and deviation is not acceptable.

On the flip side of that coin is popular music, blessed with endless creative options both within compositions and throughout the lifetime of the artist. Genres are invented regularly and the scope of popular music is essentially infinite.

One can argue that winemaking has endless explorative possibilities, with over 10,000 different grape varietals, undiscovered terroir and new methodology helping to perfect and develop our craft every harvest.

To summarize this rant, I m surmising that Grand Cru and Opera may well be synonymous. There are absolute rules to greatness that consumers reward with loyalty.

As far as popular music, we have entered into a realm where “rock star winemaker” is actually a term. These winemakers often employ cutting edge techniques to farm, process, ferment, age and market wines with intent to cultivate a fan base of wine-club devotees.

I am proud to mention that my dear friend and mentor Justin Smith of Saxum is being honored as Winemaker of the Year in Paso Robles. I think they ought to just make him a damn statue and make this a permanent distinction. He always encouraged us to develop a wine brand that spoke both our individuality and the fundamental principles rooted in terroir. Classical and popular musics dancing together so to speak. To throw the conventions and limitations of tradition out the window while keeping one foot firmly in the vat of the worlds greatest wine estates.

Rock me Amadeus.

Time Posted: Jul 10, 2019 at 11:11 AM Permalink to Dharma Bums Permalink
Mark Adams
 
July 3, 2019 | Mark Adams

Hey Baby, It's the Fourth of July

All of us here at the Adams Ranch and Ledge Vineyards wish you a happy Independence Day.

 

Time Posted: Jul 3, 2019 at 11:11 PM Permalink to Hey Baby, It's the Fourth of July Permalink